Thursday, April 01, 2010

It's a great day for left-handers!


I just found out that Burger King has introduced the left-handed Whopper! I'm more of a Whopper Jr. fan, but it's still great that Burger King has embraced all of us south paws with this invention.

According to a press release from Burger King....

"America's most preferred premium hamburger will feature the trademark build of lettuce, tomato, onions, pickles, mayonnaise, ketchup and 4-ounce flame broiled hamburger patty, but the newly designed sandwich has been re-engineered to fit more comfortably in the left hand, thereby reducing condiment 'spills' for left-handed hamburger lovers. It is estimated that more than 1.4 million left-handed customers visit U.S. Burger King® restaurants each day.

The new left-handed sandwich will have all condiments rotated 180 degrees, thereby redistributing the weight of the sandwich so that the bulk of the condiments will skew to the left, thereby reducing the amount of lettuce and other toppings from spilling out the right side of the burger.

'We have always been proud of the fact that we offered 1,024 ways to order our flagship WHOPPER® sandwich. Now we are offering 1,025 ways. It's the ultimate 'HAVE IT YOUR WAY'® for our left-handed customers,' said Jim Watkins, senior vice president for marketing for Burger King Corporation.

It is estimated that approximately 13 percent of the U.S. population (or 42.5 million people) is left-handed, making this consumer group one of the largest--and one of the most over-looked--minority segments in the country."

Wow, I can't wait to try one. I think I know what's for dinner tonight!

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